Truly Impactful

Email invite and microsite for D CEO Women

Assignment:

The leadership at True HR inquired about opportunities to align their brand with any of D’s programs promoting women and covering discrimination against minorities in an effort to show support for these causes.

Strategy:

Incorporate True HR as the title sponsor of D CEO’s new Women Speaker Series.

Activation:

As title sponsor of all five panels, the brand has successfully created awareness among hundreds of the most powerful, influential women in Dallas. These events are focused on discussion, networking, and mentoring in order to create a strong network of women leaders citywide.

Program details can be found here.